Discover Cosmetica’s most newsworthy press releases and media mentions.
After creating buzz and impact in the beauty world with their latest events, Cosmetica was recognized for their innovative immersive pop-up experience and is the proud recipient of Best Contract Manufacturer in this year’s NEXT Awards by Beauty Matter, one of the most influential media voices covering the beauty industry.
Cosmetica presented their newest and exclusive product launches to the beauty world during a 2-day unveiling in the city’s Javits Centre. With twenties-in-the-2020s inspired décor, the booth featured interactive activations including a VR tour of the company’s 270,000 sq ft manufacturing facility in Toronto and custom Instagram filter that unlocked a personalized beauty aura and lipstick take-away.
The multi-day pop-up was activated at LUME studios, in the heart of New York City. It showcased the evolution of makeup and skincare formulations as well as a breakthrough innovation collection presenting unexpected new formats and exciting textures with clean, sustainable, and upcycled ingredients. The product selection was a curated sample of their best-in-class cosmetic library enabling Cosmetica’s customers to handpick their samples.